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Articles by Thomas

May
17
2016

Responsive Website Design

Responsive Website Design: What is it, and why do you need it? There was a time when 99% of websites would be opened on a laptop or desktop computer. Then along came the smart phone, and...

Jun
2
2016

Best Practices for Ecommerce Website Design

When building an Ecommerce store, it’s important to get your website design right. A poorly designed store will deter customers, lower trust and destroy your business. A well-designed...

Jun
9
2016

Social Media and E-Commerce

By now marketers have figured out social media isn't going away – in fact, it's gaining more traction than ever before. And if you want to have a comprehensive online business, it's time to...

Jun
10
2016

How to Make Social Media Content More Shareable

When you’re trying to gain brand awareness on social media, you don’t just want people to like your content – you want them to share it. And with everyone battling for attention from...

Jun
16
2016

Quick Color Breakdown: What do different colors mean in website design?

When it comes to your web design, you want your visual appearance to be spot on. After all, a customer’s first glance at your site will alert them to whether they want to stay a minute and...

Jun
21
2016

8 Point Guide to Creating a Social Media Campaign

If you own an online business, now is the perfect time to get engaged in social media. However, it's also a very busy time because those marketers that once glossed over it have started taking it...

Jun
22
2016

6 Things to Look For in a Great Web Design Company

Web design is not a business that comes in a one-size-fits-all category. Every business has a unique vision for what they want to achieve online and how their presence will progress in the future....

Jun
23
2016

What’s the Fuss About Snapchat? Should I be on there?

Snapchat has been gaining more steam over the last few years, and for those who have taken notice, you might be wondering what all the fuss is about. In a nutshell, here's how Snapchat works:...

Jun
24
2016

4 Emotional Triggers Turn Strangers Into Customers

Consumers (and that includes us) are often persuaded to buy products and invest in services when our emotional triggers are engaged. It’s a sales tactic that has been proven well before...

Jul
13
2016

Customer Acquisition Plan: Are you on the right path to gain more clients?

Whether your brand is already out there and you want to launch a new product or service, or you’re a startup ready to make your first dollar, a customer acquisition plan is a must. After...

Jul
18
2016

3 Methods to Improve Site Speed and Gets Customers Through Checkout Faster

The benefits of having a quick website are endless, and customers don't put a second thought into leaving one site because it's slow, and moving down the full list of other options to find the...

Jul
19
2016

3 Up and Coming Social Media Platforms Your Ideal Customers May Be On

Even if your brand is active on the top forms of social media, you may feel that you're still missing some of your ideal customers. And it's true because they may be checking out some of the newer...

Jul
20
2016

3 Ways to Write Attention Grabbing Headlines for Twitter

Twitter is a unique way to socialize online, and it gives businesses an edge because you know that you're limited to 140 characters, so you must embrace brevity and be straightforward. In...

Aug
10
2016

Be Special

A business web design is more than just a box to check off your to-do list – it's a vital element of online marketing that deserves your utmost attention. It provides customers with the first...

Aug
11
2016

Customer Acquisition Plan

When you have a fully developed customer acquisition plan, you may want to let it simmer so that you can gather data to improve it. However, that can be tough when you’re continually on the...

Aug
15
2016

Twitter Drives Traffic

When you have customers hanging out on Twitter, you need to be there – even though it can be overwhelming when you're new. Online businesses are continually tweaking their Twitter campaigns...

Aug
19
2016

Failed Web Design

You can no longer look at your business website as a stiff variation of your brand. Now your site must stand against the competition and offer a customer experience that is built to wow your...

Aug
23
2016

Online Trends

Managing a website is more than just crunching numbers and selling products. There’s a strategy involved when you want to profit off trends. Trends can be tricky as an online marketer...

Aug
24
2016

Boosting Revenue via SEO and SEM

If you run a business website , whether it’s an e-commerce store or an extension of your brick and mortar office, then you should know a little something about SEO and SEM. But, like...

Aug
25
2016

Link Building Strategies

Link building is one of the most difficult parts of SEO, and it can get downright complicated. When choosing the links you want to utilize, you have to be cautious to ensure you're using white hat...

Aug
26
2016

5 Psychological Triggers that Drive Sales

We've all seen the way emotions can drive human behavior. And when potential customers come to your website, your goal is to make them feel emotions that navigate those purchasing decisions inside...

Aug
29
2016

Is Your Online Shopping Cart Costing You Sales?

If you own an e-commerce store, then you’ve suffered a financial loss due to abandoned carts. (It’s an inevitable part of doing business online unless you are designing nightclub...

Aug
30
2016

Recurring Revenue Plan

As your customer acquisition plan evolves, you'll not only focus your attention on gaining new customers, but you'll want to see revenue from the recurring ones. These are the customers that "keep...

Aug
31
2016

Are You Charging Enough

Product pricing is critical for your ROI, but it's also essential for your brand. If you offer too many big deals, and you come across as a bargain brand, not enough, and your customers don't...

Sep
1
2016

6 Essential Web Development Sales Strategies

Companies of all sized know the importance of an online presence. However, with the multitude of sales strategies for web developers, it can be difficult to find out which direction your online...

Sep
2
2016

Marketing Segmentation of Customers

Most San Diego web development companies will tell you to identify your ideal customers before you do anything else. In many cases, you’ll find this is easier said than done. Luckily...

Sep
9
2016

Marketing Channel Checklist

Whether you're starting an online business or you're extending your current company to reach a larger audience, you'll need to market through the best channels to grow your bottom dollar. But...

Sep
27
2016

Ecommerce: 4 Marketing Myths Debunked

E-commerce continues to thrive as an online business, and it's no wonder! Online shopping is convenient, and consumers can make purchases from almost anywhere in the world straight from their...

Oct
3
2016

Steps to Produce Revenue Building Content for Social Media

So, you have an amazing San Diego webdesign , and you’ve spent countless hours developing lead magnets, refining email marketing tactics, and creating seamless navigation for customers....

Oct
4
2016

Marketing Techniques to Avoid

Running any aspect of an online business involves marketing whether you’re promoting services as a local dentist or you have a thriving e-commerce store that sells kitchen appliances. But...